SCHARLE OUTDOOR RECREATION
Connect, Explore, and Discover
Sustainably.
ABOUT SCHARLE OUTDOOR RECREATION
Hi, I’m Laura Scharle, owner and founder of Scharle Outdoors. I help parks, tourism organizations, historic sites, and small businesses connect people to outdoor landscapes and local heritage. I do this through simple marketing strategies, field-based content creation, and visitor experience planning.
I bring 20 years of experience in public land management and interpretive planning, along with a natural knack for seeing spaces through the eyes of the visitor. I use that perspective to build strategies that inspire responsible outdoor recreation and respectful exploration of our natural and cultural resources.
SERVICES
Wondering what services we could offer you? Check out who I've been working with and what projects I've been working on.
VISITOR EXPERIENCE & INTERPRETIVE PLANNING
MARKETING & COMMUNICATIONS
FIELD-BASED
CONTENT CREATION
Wondering what services we could offer you? Check out who I've been working with and what projects I've been working on.
ASSATEAGUE ISLAND ALLIANCE
Capacity Building
Social Media Strategy
Ambassador Program Development
MARYLAND'S COAST
WORCESTER CO TOURISM
Outdoor Blog Writing
Outdoor Content Creation
Onsite Field Visits
HISTORIC
FURNACE TOWN
Visitor Experience Planning
Email Marketing
Social Media Marketing
VIRGINIA WATER
TRAILS
Promotional Videos
Blog Posts
Social Media Mgmt
Trail Visits
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EASTERN SHORE
LAND CONSERVANCY
Communications Management
BEACH TO BAY
HERITAGE AREA
Guest Blogging
Social Media Content
Field-Based Video Content
WHAT PEOPLE SAY
Laura has worked wonders for our startup. Thanks to her efforts with digital marketing, we have seen a massive uptick in engagement and web traffic.
She is an out of the box thinker and a team player. We are lucky to have found her.
-Nate Y.
Co-founder
Dockshare
Taking a chance on Laura proved to
be extremely rewarding, not only in the pleasure it is to work with her, but in the raw analysis of Virginia Water Trails website traffic from Facebook increasing 749% in one quarter since she began managing the social media platforms. For anyone who is not only seeking someone who is capable, but someone who is reliable and passionate, I highly recommend and urge you to follow in my steps and take a chance on Laura with Scharle Outdoor Recreation Consulting.
-Jessica S.
Coastal Planner
Accomack-Northampton Planning District Commission
Laura was savvy with our social media and best of all, she manages to capture our spirit and echo our voice.
-Claire N.
Owner/Founder
Shored Up, LLC
Laura can be counted on to be prepared for what tasks her jobs (and life!) throw at her with a friendly and creative energy that people recognize as a trademark of hers.